Kentucky Fried Chicken Shifts to KFC

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The tale about why Kentucky Fried Chicken, founded by Harland Sanders, changes it name to KFC is usually to get rid of the word “fried” in it’s name. The term “fried” has negative connatations like being unhealthy, having high cholesterol levels, causing obesity and much more. Therefore, just as one effort to rebrand themselves being a healthier family restaurant that caters for people of any age, including health-conscious people, Kentucky Fried Chicken renamed itself as KFC.

Version Two: The US food and drug administration reviewed the operations of Kentucky Fried Chicken and located out your these are rearing genetically modified chickens, with extra huge breasts and further legs to harvest the meat from(the quantity varies from Four to six). America fda declares that these creatures is not marketed as “chickens” and Kentucky Fried Chicken, often unwilling to lose this type of lucrative operation to check out the principles, chose to change its name to KFC instead to reduce the saying “chicken”.

The reality is that Kentucky Fried Chicken decides to change its name would be to avoid paying license fees towards the state of Kentucky. In 1990, the state of Kentucky decides to trademark their name, as a way to reduce their accumulating debts. Consequently, Kentucky Fried Chicken must pay an amount of cash towards the state for using “Kentucky”.

Obviously, they’re hesitant to since they had been making use of it for pretty much 40 years(they started in the 1950s) and refused to spend such royalties goods principle. After much negotiations, we were holding can not budge the us government stance and thus decided to change their name rather than pay. This coincides together with the rebranding campaign as mentioned earlier and everything been found well.

Evidence that suggests that this version is true is always that many events and businesses had also changed their name to eliminate the term “Kentucky”. The examples are the most popular horse race in United states, formerly referred to as “Kentucky Derby” changes to “The run for the roses”, the company of seeds and nursery outfits “Kentucky Bluegrass” changes to “Shenandoah Bluegrass” and the song “Kentucky Woman” by Neil Diamond was dropped from radio stations at his or her own request as he would shed more pounds money for making payment on the condition of Kentucky royally than he receive through the station.

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