Several SEO Trends You should be Conscious of
1. SOCIAL CONTENT WILL GAIN PROMINENCE
A lot more social media content indexed on the search engines along with other popular search engines like yahoo, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to boost and support SEO Links to social media networks plays a role in how search engines like yahoo understand your site is credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video like a powerful tool drive an automobile their digital and best seos efforts. In 2016 expect more businesses to embrace the buzz, and employ videos to capture new audiences.
80% of video. Results that show in SERPs come from YouTube
Videos get 50X better organic pr on the internet when compared to against plain, static text results.
Video searches receive 41% higher click-through rate a in comparison to plain, static text content
3. MOBILE OPTIMIZATION Will end up CRUCIAL
Today people work with a range of devices gain access to content. Tablets, smartphones, laptops, phones and also watches are becoming standard tools to browse web. Search engines know this and so they reward websites that appear to be good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have searched for local info.
Mobile search comes to an end 43% year on year.
Over 1.2 billion people connect to the web from their mobile devices.
Four out of five consumers use smartphones to buy.
4. VOICE SEARCH FUNCTION Essential
Voice search is quickly becoming a huge section of mobile usage and possesses elevated the pain of typing keywords to operate searching query. However, this shift means your posts need to be developed with voice search in mind.
60% teens use voice search before the TV
40% adults use voice hunt for directions.
5. CONTENT AGGREGATION Are certain to get BIGGER & BETTER
As part of your individuals are trying to find content sources offering all the relevant information they need in one place. Search engines have seen this trend and as a result content aggregators have grown to be very well liked from the SERPS.
6. The fad OF Mobile phone applications WILL GROW
As discussed above, use of mobile for web search is on all-time rise and apps simply make the work easier. Just few more a number of mobile apps are certain to overpower desktop and mobile websites.
Mobile phone applications be the cause of 52% in recent history used on online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of folks prefer native mobile apps to websites. (SearchEngineJournal)
7. Local SEO For being EVEN MORE IMPORTANT
Local search is certainly going stronger over time. In 2016 you need to let Google know your location located along with what you are offering.
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