I wish to show you the way the power of podcasting will help you make a relationship using your audience, and position you just as one expert.
Once i helped a copier company (coupled with a really brief stint in sales) I learned that selling is about relationships. People buy from other “Friends.” An alternate way to see this could be the law of reciprocity. What the law states of Reciprocity is (more or less) that individuals will do nice things for people who have done nice things for the children.
Exactly how do you build that relationship with people? How do you reach a global audience? You start out a podcast. Many podcasters are reaping some great benefits of podcasting. Read about a few examples.
Michael Butler from the Stone Geek Show is a good story. Michael was the main music podcast. Michael had the opportunity to go play bass guitar for starters of his favorite musicians (who was simply famous in Australia). The challenge? The gig what food was in England and Michael is within Bay area. Michael may be podcasting since 2004, then when he announced the means his fans pulled together and began a fund for Michael’s plane tickets. Outcome? Michael flew to England, literally gig, stayed with listeners of the show together a good time.
George Hrab has a podcast about skepticism called the Geologic Podcast. George is often a musician, and one very creative fellow. George continues to be podcasting since 2007. Within a few years, George has become described as expert from the skeptic community. He has been required to speak and play his music in both the usa and abroad at a number of the biggest national skeptic conventions. For George’s latest album he thought we would release the complete album together file, and give it away totally free to his listeners. When they liked it, they can go buy the album at CDbaby.com or iTunes. The actual result? George has been topping the charts at CDBaby since its release. His fans are getting the album they just received for free. This move in addition has boosted the sales of George’s six previous albums (who are not free).
Dave Gardner is often a hockey fan and possesses always aspired to be described as a hockey announcer. He got a new small portable recorder and began coming to the games and doing play by play in the recorder, and releasing the audio since the “Rat Cast”. This helped promote his local team, and the following year the AIHL hockey league asked Dan to do a podcast about the entire league. Dan has been required to cover different games in different locations, and expanded his skills to include doing live web coverage of the games. When the league announced that the finals could be on ESPN, they needed a shade commentator Dan was their “go to guy” to climb into the ESPN booth and call the sport live.
Chris Christensen hosts the Amateur Traveler Podcast where he started off carrying out a podcast showcasing places he traveled. His show grew in popularity and places started calling Chris to come visit (at no cost) and report. Chris takes fabulous photos with the locations and ensures they are available for purchase on his site. While he is equipped with to fund travel they can now write rid of it being a business expense for his podcast.
It’s not necessary to spend 1000s of dollars to get started on a podcast. When the initial cost of a microphone and also other hardware is completed (which can be typically $80-$300), the charges are about $20 monthly. Any alternative medium lets you reach a worldwide audience for seven cents a day?
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