Several Search engine optimization Trends You have to be Alert to

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1. SOCIAL CONTENT WILL GAIN PROMINENCE

A lot more social networking content indexed on the internet and also other popular search engines like google, blurring the lines between ‘web’ and ‘social media’ SEO strategies.


76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to further improve and support SEO Links to social networking networks leads to how search engines like google understand your website is credible and relevant.

2. VIDEOS WILL STILL RULE

In 2015 marketers used video as a powerful tool they are driving their digital and best seos efforts. In 2016 expect more businesses to embrace the trend, and make use of videos to capture new audiences.

80% of video. Results that relate in SERPs originate from YouTube

Videos get 50X better organic pr online in comparison with against plain, static text results.

Video searches receive 41% higher click-through rate a when compared with plain, static text content

3. MOBILE OPTIMIZATION Will end up CRUCIAL

Today people use a variety of devices to gain access to content. Tablets, smartphones, laptops, phones and in many cases watches have become standard tools to browse web. Search engines know this plus they reward websites that appear to be good on all devices.

Google now gives mobile friendly sites a ranking boost on mobile searches.

95% smartphone users have sought out local info.

Mobile search is up 43% year on year.

Over 1.2 billion people access the web from their mobile phones.

4 of every 5 consumers use smartphones to look.

4. VOICE SEARCH FUNCTION A MUST

Voice search is easily becoming a huge a part of mobile usage and contains elevated the pain of typing keywords to run looking query. However, this shift means your content must be developed with voice search in your mind.

60% teens use voice search while you’re watching TV

40% adults use voice seek out directions.

5. CONTENT AGGREGATION Is certain to get BIGGER & BETTER

More than ever before individuals are seeking content sources that provide each of the relevant information they need in a place. Search engines have observed this trend and for that reason content aggregators are getting to be popular from the SERPS.

6. The fad OF Mobile phone applications WILL GROW

As discussed above, using mobile for web search is on all-time rise and apps just be the work easier. Just number of many mobile phone applications are sure to overpower desktop and mobile websites.

Mobile apps account for 52% ever spent on online digital media. (TechCrunch)

Internet reveals that users spend 89% mobile time using apps.

85% of men and women prefer native mobile phone applications to websites. (SearchEngineJournal)

7. Local search engine optimization TO BECOME EVEN MORE IMPORTANT

Local internet search is going stronger in the past. In 2016 you must let Google know where you are located along with what you might be offering.
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