Booknest.in- On the web Book shop – Future outlook for E-commerce in India

In line with the FDI policy guidelines, “Marketplace style of e-commerce means providing of the information technology platform by an e-commerce entity with a digital and electronic network some thing being a facilitator between buyer and seller.”

The key feature of this marketplace model could be that the e-commerce firm, like Amazon, Flipkart, Snapdeal, etc. provide a platform for patrons to activate with a many sellers onboard to purchase a product online. Thus, every time a product from amazon is bought, you happen to be actually buying it from the registered seller by using it. As such the product or service is just not directly sold by amazon. Here, amazon is only a website platform which facilitates a conference place for the consumer to meets numerous seller and gives various options and expense levels for any product or service.
Whereas the Inventory-led websites have specialized but limited range of products along with the serious customers may sign in to those website for any specific range of products, such as caratlane.com for precious jewellery, booknest.straight into buy books, swiggy.com for ordering food, 1mg.com for medicines etc.

Buy books online …
Anchor Seller plus a Level Stage
The majority of the marketplace players have anchor sellers on panel, that are either their subsidiary entities or even a large enterprise who have created privileged works with them which assists them offer cheap deals or discounts for the customers. This could include a higher discount on products, Free freight, compensation for sales returns etc. The losses incurred on these deals /services are compensated through the Marketplace Player under a pre-agreed arrangement.
You often find that some products are positioned on the site at 40% -60% discounts which is even hard for producer to provide. You often find that you will find 40-50 sellers for any online book store but excepting one anchor seller, fat loss to provide such exciting discounts or offers. They even can mask other seller completely and corner almost entire demand for they, thereby also frustrate these multiple genuine sellers to arrive at the customers using their honest pricing offers.
Just about all e-commerce players are on the verge of re-discovering their business models and desire to become profitable sooner. The fact is, none have already been able to see anything at all in profit up to now. Many big and promising e-commerce and unicorn players have perished on account of unsustainable losses and many have already been soldout to other people. Year 2017 would see more to lock belts and keep solve this riddle lest they perish inside the race for the survival from the fittest.
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