Which people counting technology is best for your needs?

If you are new to retail people counting and the other of the first questions you will be asking yourself is which technology do i need to be utilising?

You will find three main varieties of technologies; beams, thermal and video. Each have their very own benefits and weaknesses based on the environment they are being installed in.

Beam Counters – Will often be battery powered and therefore designed for short-term use. They’re an easy task to install and take, but also susceptible to become damaged and field of view blocked. They’re not able to count people walking through an entrance side-by-side and as a consequence will undercount.

Thermal Cameras – Infra-red devices like the IRISYS cameras will be the most favored retail analytics on earth. The unit are IP enabled and over one unit can be linked together for wide entrances. Accuracy levels are incredibly good.

Video Cameras – Be single or dual vision IP enabled devices. The one view cameras are likely to be less accurate. Overall the video devices are more expense than thermal cameras. The dual-view cameras are as accurate because thermal devices most often.

At StoreTech our software option is hardware independent, which suggests if you already own people counting hardware its likely we can easily integrate and import the customers data into our solution.

With well over Many years experience with the people counting industry, StoreTech are satisfied to talk about the advantages and disadvantages of every kind of technology and work with you to decide on the best choice.
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