Success Story of Lenovo – The Laptop Enterprise
Lenovo is surely an international inventive technology company. It is the fourth largest company on the planet with respect to computer and laptop products. Lenovo had become the fourth largest company in the world surpassing the IBM Personal Computing Division. The conclusion in the control process was in May 2005. Lenovo ranks as number 1 PC vendor in China for 11 successive years, especially laptops.
Before Lenovo group took over the IBM Personal Computing Division, IBM stood third inside the computer market. Lenovo develops, manufactures and sells advance, good quality, reliable and secure computer and laptop products. The corporation now offers value-added services to its customers world wide for brighter approaches to remain competitive and productive from the laptop market.
Secret Behind The prosperity of Lenovo:
Lenovo markets and sells award-winning compilation of laptops called the ThinkPad notebook series. In addition they sell ThinkCentre desktops. One other successful laptop type of the company includes IdeaPad consumer laptop, IdeaCentre desktops, ThinkVantage Technologies link building programs, Lenovo 3000 PCs and ThinkVision monitors and ThinkStation workstations.
The trick behind the success of Lenovo is Worldsourcing. The secret technique of Lenovo may be the capability to make advancements around the world. Lenovo defines Worldsourcing as the use of resources, ideas and opportunities that can be found everywhere around the world. Thus, Lenovo believes in Worldsourcing and never outsourcing.
Other basis for Lenovo’s success is always that manufacturers of Lenovo products constantly considered as someone the top services from other sides on their customers. As an example, the organization made its R&D (Research and Development) department to design this kind of laptop, that will serve all of the customer requirements for the laptop. Thus, the result would be a ThinkPad number of laptops. Similarly, the organization attempts to solve every one of the customer problems in the same way.
Lenovo endeavors to see the requirements of their customers after which designs laptop models accordingly. As an illustration, lots of people contain the fear of data within the laptop being damaged because of accidents or thefts, Lenovo came out with their most successful product, the ThinkPad compilation of laptops, which looked after these issues. Other customer requirements that cause the growth of ThinkPad laptops are listed below:
Reliability Features
Productivity features
Energy-efficiency
Design
Security measures
Audio features
Multimedia features
Lenovo believes that this company is the only website visitors to judge an organization exclusively on the services that they can provide for many years. Thus, Lenovo keeps its commitment of providing award-winning laptop and computer products with unmatched features and quality repeatedly.
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