Success Story of Lenovo – Laptops Corporation

Lenovo is an international inventive technology company. It’s the fourth largest company on the planet with regards to computer and laptop products. Lenovo had become the fourth largest company on the globe surpassing the IBM Personal Computing Division. The completion of the take control process is at May 2005. Lenovo ranks as primary PC vendor in China for 11 successive years, especially laptops.

Before Lenovo group took over the IBM Personal Computing Division, IBM stood third within the computer market. Lenovo develops, manufactures and sells advance, excellent, reliable and secure computer and laptop products. The organization offers value-added services towards the customers around the globe for brighter methods to remain competitive and productive within the laptop market.

Secret Behind The achievements Lenovo:

Lenovo markets and sells award-winning group of laptops referred to as the ThinkPad notebook series. Additionally, they sell ThinkCentre desktops. The other successful laptop style of the organization includes IdeaPad consumer laptop, IdeaCentre desktops, ThinkVantage Technologies link building programs, Lenovo 3000 PCs and ThinkVision monitors and ThinkStation workstations.

The key behind the achievements of Lenovo is Worldsourcing. The key means of Lenovo will be the chance to make advancements across the globe. Lenovo defines Worldsourcing since the accessibility to resources, ideas and opportunities you can do everywhere worldwide. Thus, Lenovo believes in Worldsourcing instead of outsourcing.

Other reason for Lenovo’s success is always that manufacturers of Lenovo products constantly considered as someone the best services off their sides with their customers. As an illustration, the business made its R&D (Research and Development) department to style a real laptop, that can serve every one of the customer requirements for a laptop. Thus, the result would be a ThinkPad group of laptops. Similarly, the organization efforts to solve each of the customer problems in a similar manner.

Lenovo tries to understand the requirements of the customers and after that designs laptop models accordingly. For example, a lot of people have the fear of data inside the laptop being damaged as a result of accidents or thefts, Lenovo released their most successful product, the ThinkPad series of laptops, which looked after each one of these issues. Other customer requirements that lead to the growth of ThinkPad laptops are listed below:

Reliability Features
Productivity features
Energy-efficiency
Design
Precautionary features
Audio features
Multimedia features
Lenovo believes how the customers are the only real website visitors to judge a business exclusively around the services which they provide to them. Thus, Lenovo keeps its promise of providing award-winning laptop and computer products with unmatched features and quality repeatedly.

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